MODERN RITUAL
PROJECT
MODERN RUTUAL SUMMER CAMPAIGN
Modern Ritual, a dermatology-focused lifestyle brand primarily centered on skin health, aimed to extend beyond dermatological office visits and establish a DTC presence with their sunscreen product, targeting men for skin cancer prevention. Our team crafted a summer-themed campaign and optimized their communication channels to enhance their DTC outreach.
DELIVERABLES
- FULL DATA AUDIT
- 3-MONTH IMC EXECUTION
- INFLUENCER NETWORK
- DIGITAL & OOH ADS
- CAMPAIGN KEY VISUALS
- SNS CONTENT
PROJECT SUMMARY | KEY TASKS
- FY2021 FULL AUDIT
- MARKETING TEAM TRAINING
- AFFILIATE AGENCY MANAGEMENT
- SOCIAL MEDIA STRATEGY
- INFLUENCER MARKETING STRATEGY
- CAMPAIGN CONCEPT & CREATIVE
- SEO AGENCY MANAGEMENT
- BRAND COLLABORATIONS
- EMAIL MARKETING STRATEGY
